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How to start investing? Discover 10 tips for beginners

Find out how to start investing if you are still new to this topic




Investing is for everyone: what you need is to know where to start. For Ana Leoni, specialist in financial behavior, the first step is to understand what your objectives are and, subsequently, invest in a way aligned with these objectives.

In this article, discover some paths and options to start investing consciously.

How to start investing?

Check out 10 expert tips:

  1. Take the first step. If you don’t want to start with R$1,000, start with R$500, but start;
  • Identify your profile and risk tolerance. Every investment involves some risk. Be sure to answer the Investor Profile Analysis questionnaire. This tool will help you identify your interest in natural market movements.
  • Pay yourself first. The rationale for having discipline in investing is to receive money, pay expenses, invest, and whatever is left you can spend. Most receive the money, pay the bills, spend it on what they want and, if there is any money left over, invest it. The problem is that there will never be any left. Reverse this order.
  • Understand that money has a right destination. Saving without knowing for what purpose is like traveling without knowing where you want to go;
  • Invest in what you can understand. If you still have questions, keep asking. Market professionals get paid for this;
  • Our relationship with money is emotional. Therefore, don’t be surprised if you feel some degree of insecurity. It’s part of it, but don’t let it paralyze you;
  • Miracles don’t exist. Investing is a process of discipline and patience, although many scammers will try to convince you otherwise. Be careful of them;
  • Profitability is just one factor to consider when investing. Always consider the set of variables in your decision-making process: investment duration, cost, profitability, risk and profile of the financial institution;
  • Be regular in your investments. It is better to always do a little than a lot just once in a while;
  • The best time to start investing was years ago. The second best is today. Don’t waste any more time.
  • What are the main investments for beginners?

    For Ana Leoni there is no better investment, in general. This is because, for her, The best investment is the one that brings you closer to your goals.

    For example, if you don’t already have a emergency reserve and your goal is to raise this money, the best option is to invest in products with greater liquidity. This way you can count on money when you need it. An example of this are the post-fixed products linked to the Selic rate.

    If the goal is save money for retirement, something very long term, there could be interesting products suitable for this purpose. The examples are produced by private pension (VGBL or PGBL) or Tesouro Direto Renda+.

    If the intention is to invest in something that has a realization date, such as a travel or change carit’s worth researching some options in Treasury bonds, investment funds OR pre-established investments with deadlines close to the target date.



    Ana Leoni has been working in the financial market for 30 years, the last 19 years with financial education.  She has already been chosen by Forbes as one of the most influential women to follow in the financial market.

    What are the risks of investing?

    Every investment involves a certain degree of risk, the expert emphasizes. There is credit risk, market risk, liquidity risk… But for you, risk must be seen as both a possibility of losing and gaining.

    “The right dose will depend on the purpose of the resource and each person’s appetite. The utmost attention is not to give in to the promises of guaranteed returns, risk-free investments offered by anyone other than an institution authorized to operate by the Central Bank or by the CVM (Securities Commission). This is definitely a fraud.”

    What are common beginner mistakes?

    The main one, for Ana Leoni, is think that investing is only for those with a lot of moneyhe knows everything about the subject and that it is something that only serves to make someone a millionaire.

    “In the end, no one gets rich by investing. Investments serve to maximize what we can save. Knowing this, we are able to align our expectations and better scale the efforts needed to move towards a more balanced, sustainable and lasting financial life,” she believes.





    Six tips for preparing financially for a prosperous year
    Six tips for preparing financially for a prosperous year

    Source: Terra

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